Flyers

Paper flyers and leaflets still hold significant value in today’s digital age for several reasons:

  1. Tangible Presence: Unlike digital ads, physical flyers can be held, touched, and kept. This tangibility can make the message more memorable.
  2. Targeted Distribution: Flyers can be distributed in specific locations where your target audience is likely to be, such as local events, cafes, or community boards.
  3. Cost-Effective: Printing flyers can be relatively inexpensive, especially for small businesses or local events.
  4. High Visibility: A well-designed flyer can catch the eye in a way that digital ads might not, especially in busy or high-traffic areas.
  5. Complementary to Digital Marketing: Flyers can include QR codes or social media handles, bridging the gap between physical and digital marketing efforts.

Flyer Sizes

  • A3 (297 x 420 mm): Ideal for posters or detailed information with large images and text.
  • A4 (210 x 297 mm): Commonly used for brochures, menus, and event promotions.
  • A5 (148 x 210 mm): Handy for direct mail campaigns, handouts, and smaller advertisements.
  • A6 (105 x 148 mm): Perfect for postcards, invitations, and compact promotional materials.

Each size serves different purposes and can be chosen based on the amount of information you need to convey and the context in which the flyer will be distributed